Hello, friends!
I have a confession to make. If you know me at all, this will not come as much of a shock to you, but I am a very prideful person. Ironically enough, it's not something I'm proud of, but it is who I am.
What does this have to do with bicycling? Well, it goes like this. I'm not only prideful, but I'm also rule conscious. From a biking standpoint, it means I wear my helmet when I bike. Safety is no accident you know. But I always have this battle when I park my bike and lock it up to go inside. Do I take my helmet with me, or do I wear it in?
There are tons of good reasons to bring a helmet inside. You don't want it to be stolen. You don't want it to get rained on or a bird to poop on it. You just biked to a roller derby bout and need the helmet inside. But why do I bring my helmet inside and with me wherever I go? Because I like people knowing that I biked to get where I needed to be.
Economics has this concept known as signals. It's a fairly intuitive concept. The idea of a signal is that any action a company takes can be seen as an indicator that signifies some other characteristic of that company. If a company receives an award of some sort, that is a signal that it is a good company. At the same time, if a company lays off 40% of its workforce, that is a signal that the company is in trouble.
As I see it, wearing a helmet inside signals that someone biked (duh) but also that they are energy conscious, money conscious, and probably in decent enough physical condition to bike places. I could be totally misplaced here, but those are my signals. So, we'll continue to ride, we'll continue to be safe, and we'll continue to wear our helmet inside. =0).
Here are yesterday's stats:
Places traveled: Campus twice
Distance traveled: 5.1 miles ($.46)
Meter: 1.5 hours on campus ($1.50)
Grand Total for the day: $1.96
Grand Total so far: $56.34
Left to save: $525.16
Happy Biking!
~Adam
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